Thrive leads is one of the star plugins that we include in many of our websites, for being the best plugin to capture leads or subscribers in WordPress.
This is a very positive thing for a large number of businesses. Getting emails from users interested in your brand, your products, your services, etc., gives you the ability to keep in touch with them through email.
It allows you to send emails to all your subscribers, comment on news about your business, offer offers for your products or services, show news from your sector … whatever you want.
This strategy is known as email marketing, and thanks to it, you can get a regular audience that listens to what you have to say.
Thrive Leads plays an important role in this strategy, and that is, thanks to this plugin, you can include as many forms on your website as you need to get those subscribers.
Although there are dozens of plugins that serve to display subscription forms on your website, Thrive Leads stands out above all of them, and, therefore, in this post, I want to explain to you what are the advantages of using it and why we include it on our websites.
Possibilities when creating forms with Thrive Leads
What stands out the most in Thrive Leads are the wide possibilities it offers when creating and designing subscription forms, but also the great possibilities when displaying them on the web.
On the one hand, you can create subscription forms so that they are always displayed in a fixed place on the web, such as, for example, at the end of all blog entries, in the sidebar, at the top or bottom of the web as a bar, as a popup, etc.
There are extensive configuration possibilities: you can decide on which pages or categories to display them, exclude the pages or categories in which you do not want them to appear, decide how often they are displayed, etc.
On the other hand, you can create forms that will be displayed in a specific place on the page that you want. When you create the form, a shortcode is generated that you must enter in the location where you want it to be displayed.
You can enter the shortcode in as many places on the web as you want to display that same form.
Finally, you can create forms that are activated when you click on a certain text. For example, you can put a text that says ” click here to subscribe “, and that, when you click on it, the subscription form appears as a popup.
How forms are designed with Thrive Leads
Another of the strengths of Thrive Leads is the possibilities it has when creating the design of the forms.
When creating a form, the first thing that is appreciated is that it shows you a large number of predesigned templates to facilitate your task. They are professional-looking templates, so on a large number of occasions, some of them will fit you.
Once you choose one of them, you can modify it to your liking: delete or add elements, change the colors, modify the texts, etc.
But, of course, you also have the option of creating your forms from scratch, adding each of the elements manually, and customizing them to your liking.
The editing of the forms is done with Thrive Architect, a visual designer very similar to Elementor, another of the plugins that we include in all our websites.
Thanks to this layout maker, anyone can get good designs without the need for programming or advanced knowledge.
The design possibilities are almost endless, the only limit is your imagination, so with Thrive Leads, you can create forms with lots of different designs.
Connection with your email marketing platform
A plugin like Thrive Leads would be useless if you couldn’t connect your forms with an email marketing platform from which to send emails to your subscribers.
Thrive Leads is compatible with 24 email marketing platforms, with which you can connect using their API easily. Among them, of course, are the best known, such as Mailchimp, ActiveCampaign, AWeber, Campaign Monitor, ConverKit, GetResponse, SendGrid, etc.
This allows the emails that your users leave you through the subscription forms, to be stored directly in the email marketing platform that you have connected with them, and from there you can send them the mailing campaigns you need.
You won’t find a WordPress plugin that is compatible with as many platforms as Thrive Leads.
Statistics of your subscribers in Thrive Leads
If you are a fan of analytics and statistics, I have good news for you. And it is that Thrive Leads monitors and stores all the subscribers that you get on your website and shows you different statistics so that you know the evolution of them.
Thanks to this, you can see which of the forms you have on your website is the one that gets the most subscribers, the evolution of the uptakes over time, see the subscribers obtained in a certain period of time, etc.
You have several graphs to analyze what happens on your website in terms of subscribers that can be very useful to improve your conversions.
Users who have subscribed are also registered along with their email, the subscription date, and the form from which they have subscribed.
Conclusions on Thrive Leads
As I started by saying at the beginning of the post, Thrive Leads is undoubtedly the best plugin to create subscription forms in WordPress.